Dashboard & Analytics Feature¶
Overview¶
The Dashboard (/dashboard) is the central command center of ConnectGain, providing real-time insights, metrics, and customizable widgets to monitor your business performance at a glance. It serves as the primary interface for tracking communication metrics, sales performance, task completion, and contact growth.
Your command centre: conversation, sales and task metrics on one screen.
On this page: Features · Use Cases · Test Cases · API Integration · Best Practices · Troubleshooting
Features¶
1. Communication Metrics Widgets¶
Incoming Messages: - Real-time count of messages received across all channels - Channel breakdown (WhatsApp Lite, WhatsApp Cloud, Facebook Messenger, Instagram) - Click-through to channel settings - Date range filtering (Today, Yesterday, This Week, This Month, Custom Range) - Comparison with previous period - Percentage change indicators
Ongoing Conversations: - Every conversation that is still open, split into New (opened in the selected period) and Older (opened before the period began and still open) - Real-time updates - Period-over-period comparison of the new conversations - Visual trend indicators
Conversations from new contacts: - Conversations opened in the selected period by someone who became a contact in that same period — first-time customers reaching out - Shown on the dashboard by default; hide it like any other widget - Compared with the previous period
Unread Conversations: - Conversations with unread messages - Open conversations only — closing a conversation removes it from this count straight away, even if it still holds an unread message - SLA tracking - Priority indicators - Quick action buttons
Online Agents: - Count and list of agents currently online - At-a-glance team availability - Click the card to open the full team list, with who is online and who is offline and when each person was last seen
Median Reply Time: - Average response time across team - Performance benchmarking - Historical trends
Longest Awaiting Reply: - Oldest unresponded conversation - Urgency indicators - Direct link to conversation
2. Sales & Deals Widgets¶
Won Leads: - Successfully closed deals - Value tracking - Period comparison - Conversion metrics
Active Leads: - Deals in pipeline - Stage breakdown - Value aggregation
Lead Sources: - Shows the Source values actually recorded on your contacts and deals — including any custom source you've typed in on a contact or deal, not just the built-in defaults — alongside your connected channels - Origin tracking for leads - Channel attribution
Active Deals: - Current pipeline value - Deal count - Total value
3. Tasks & Contacts Widgets¶
Tasks Overview: - Task completion metrics - Overdue tasks count - Completion rate - Priority breakdown
Total Companies: - Company database size - Growth tracking
Total Contacts: - Contact database size - Growth metrics - Period comparison
Upcoming Meetings: - Next scheduled meetings / bookings - Quick view of what's coming up
4. Custom Widgets¶
Create Custom Metrics: - Build personalized widgets - Query any database table - Pick the field to measure from a list of that table's real fields (no more typing a field name by hand, so a mistyped one can't be saved) - Aggregation options (Count, Sum, Average, Min, Max) - Format options (Number, Currency, Percentage, Time Duration) - Custom positioning - Show/hide controls
5. Performance Charts¶
4-Week Performance Overview: - Visual trend analysis - Conversations over time - Deals closed tracking - New contacts growth - Interactive charts
6. Recent Activity Feed¶
Live Activity Stream: - Latest platform events - New messages - Deal updates - New contacts - Clickable items for quick navigation - Time-ago indicators
7. Free Plan Upgrade Card¶
If your workspace is on the Free plan, the dashboard includes a card highlighting a few paid-plan capabilities (like Call Intelligence, Bot Flows and Social Media) with a link to Pricing to see the full comparison. You can dismiss it for the current session; it reappears the next time you visit so it doesn't get lost, but it never blocks or rearranges your other widgets. It disappears entirely once the workspace is on a paid plan.
8. Dashboard Customization¶
Drag-and-Drop Widgets: - Reorder predefined widgets - Hide/Show widgets - Customize visible metrics
Date Range Selection: - Today, Yesterday, This Week, This Month - Custom date range picker - Saved preferences
Filter by agent: - Use the agent filter next to the date range to show the whole team's figures, one agent's, or several agents' together — pick as many as you need - Leave it empty to see everyone - It applies to the widgets, the performance chart and the recent activity feed; Online Agents always shows the whole team, and widgets you built yourself are not filtered - Your choice is remembered while you stay in the same browser tab - The filter is hidden when your organization limits you to your own data (see below)
Your own data only: - An admin can limit agents to their own figures. Their dashboard then counts only the conversations assigned to them and the deals, tasks and contacts they own, and conversations that nobody has picked up yet are not counted - Owners and admins always see the whole team
Locked layout: - An admin can lock the dashboard layout for agents. Agents then see the standard dashboard and cannot reorder, hide, add, edit or delete widgets, and the Add Widget button is not shown. Whatever they arranged before is kept and comes back if the lock is removed - Owners and admins can always customize their own dashboard
Both options are in Settings → Organization and are off by default. See Settings.
Widget Management: - Add, edit, delete custom widgets - Widget positioning - Widget visibility controls
Use Cases¶
Use Case 1: Daily Performance Monitoring¶
Scenario: A sales manager wants to monitor daily team performance.
Steps: 1. Open Dashboard 2. Set date range to "Today" 3. View widget metrics: - Incoming Messages (target: < 10) - Unread Conversations (target: 0) - Active Leads (target: > 20) - Tasks Completed (target: > 5) 4. Review recent activity feed 5. Check performance charts for trends
Expected Outcome: Manager sees real-time performance metrics and can identify areas needing attention.
Use Case 2: Weekly Team Review¶
Scenario: Team lead conducts weekly performance review.
Steps: 1. Open Dashboard 2. Set date range to "Last 7 days" 3. Review all widget metrics 4. Analyze performance charts 5. Export metrics report 6. Share with team
Expected Outcome: Team lead has comprehensive weekly performance data for team meeting.
Use Case 3: Custom Metric Tracking¶
Scenario: Business wants to track custom metric (e.g., high-value deals).
Steps:
1. Open Dashboard
2. Click "Add Widget"
3. Select "Custom Widget"
4. Configure query:
- Table: deals
- Filter: value > 10000
- Aggregation: COUNT
5. Set title: "High-Value Deals"
6. Save widget
7. Position widget on dashboard
Expected Outcome: Custom metric displayed on dashboard and tracked over time.
Use Case 4: Executive Dashboard¶
Scenario: Executive needs high-level overview of business metrics.
Steps: 1. Configure dashboard with key widgets: - Total Contacts - Active Deals - Won Leads - Total Revenue 2. Hide detailed widgets 3. Set default view 4. Share dashboard link
Expected Outcome: Executive has clean, focused dashboard with key metrics.
Test Cases¶
Test Case 1: Widget Display¶
Test: Verify widgets display correct data
Steps: 1. Open Dashboard 2. Verify each widget displays data 3. Check data accuracy against source tables 4. Verify date range filtering works
Expected Result: All widgets display accurate, up-to-date data
Test Data: - Create test contacts, deals, conversations - Verify widget counts match actual data
Test Case 2: Widget Customization¶
Test: Verify widget customization functionality
Steps: 1. Click "Add Widget" 2. Select widget type 3. Configure widget settings 4. Save widget 5. Drag widget to new position 6. Hide widget 7. Show hidden widget 8. Delete widget
Expected Result: Widget customization works correctly
Test Case 3: Date Range Filtering¶
Test: Verify date range filtering
Steps: 1. Set date range to "Today" 2. Verify widget data updates 3. Set date range to "Last 7 days" 4. Verify widget data updates 5. Set custom date range 6. Verify widget data updates
Expected Result: All widgets correctly filter by selected date range
Test Case 4: Performance Charts¶
Test: Verify performance charts display correctly
Steps: 1. Open Dashboard 2. Verify charts render 3. Check chart data accuracy 4. Change date range 5. Verify charts update 6. Test different chart types
Expected Result: Charts display accurate data and update correctly
Test Case 5: Recent Activity Feed¶
Test: Verify recent activity feed
Steps: 1. Perform various actions (send message, create deal, etc.) 2. Open Dashboard 3. Verify activities appear in feed 4. Check activity timestamps 5. Verify activity details
Expected Result: Activity feed shows recent activities in real-time
Test Case 6: Real-time Updates¶
Test: Verify dashboard updates in real-time
Steps: 1. Open Dashboard 2. Note current widget values 3. Perform action (create contact, send message) 4. Verify widgets update automatically 5. Check activity feed updates
Expected Result: Dashboard updates in real-time without refresh
Test Case 7: Custom Widget Creation¶
Test: Verify custom widget creation
Steps: 1. Click "Add Widget" → "Custom" 2. Pick a source table 3. Choose an aggregation (Count, Sum, Average, Min, Max) 4. Set title and format 5. Save widget 6. Verify widget displays correct data 7. Edit widget 8. Delete widget
Expected Result: Custom widgets can be created, edited, and deleted
Test Case 8: Dashboard Persistence¶
Test: Verify dashboard configuration persists
Steps: 1. Configure dashboard layout 2. Add/remove widgets 3. Set date range 4. Refresh page 5. Verify configuration persists 6. Log out and log back in 7. Verify configuration persists
Expected Result: Dashboard configuration persists across sessions
Test Case 9: Multi-User Dashboard¶
Test: Verify dashboard works for multiple users
Steps: 1. User A configures dashboard 2. User B logs in 3. Verify User B sees default dashboard 4. User B configures dashboard 5. Verify User A's dashboard unchanged 6. Verify User B's dashboard saved
Expected Result: Each user has independent dashboard configuration
Test Case 10: Performance with Large Datasets¶
Test: Verify dashboard performance with large data
Steps: 1. Import 10,000+ contacts 2. Create 1,000+ deals 3. Create 5,000+ conversations 4. Open Dashboard 5. Measure load time 6. Verify widgets load correctly 7. Test date range filtering performance
Expected Result: Dashboard loads within acceptable time (< 3 seconds)
API Integration¶
The dashboard is configured in the app (see Features) and is not exposed through the API. To build your own dashboards, pull the underlying records through the REST API proxy — see the API reference.
Best Practices¶
- Widget Organization
- Group related widgets together
- Place most important widgets at top
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Limit to 12-15 widgets for performance
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Date Range Selection
- Use "Today" for daily monitoring
- Use "Last 7 days" for weekly reviews
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Use "Last 30 days" for monthly analysis
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Custom Widgets
- Keep queries simple and optimized
- Use appropriate aggregations
-
Test queries before creating widgets
-
Performance
- Hide unused widgets
- Use date range filtering to limit data
-
Refresh dashboard periodically
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Sharing
- Export dashboard reports for stakeholders
- Use screenshots for presentations
- Share dashboard links for real-time access
Troubleshooting¶
Widgets Not Loading¶
Issue: Widgets show loading state indefinitely
Solutions: - Check database connection - Verify the selected table and aggregation for custom widgets - Check date range validity - Refresh page
Incorrect Data¶
Issue: Widget shows incorrect data
Solutions: - Verify date range selection - Check organization filter - Verify the table and aggregation chosen for custom widgets - Check data in source tables
Performance Issues¶
Issue: Dashboard loads slowly
Solutions: - Reduce number of widgets - Use date range filtering - Optimize custom widget queries - Check database indexes
See also¶
- Analytics — deeper reporting beyond dashboard widgets
- Sales Report — pipeline and revenue reporting
- Inbox — the conversations behind your communication metrics
- Deals — the pipeline data behind sales widgets
- API Documentation — REST API reference
- Dashboard on connectgain.cloud — feature overview on the ConnectGain website
Last Updated: January 2025
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